Upcoming Smartphones 2025: Get ready for Apple, Google Pixel, OnePlus & Nothing Next Big Phones
Thomas 
The smartphone landscape in 2025 is set to be incredibly exciting for Australian consumers, with major brands preparing to launch their most innovative upcoming smartphones 2025 yet. From Apple’s rumoured ultra-thin iPhone 17 Air to Google’s enhanced Pixel 10 series, the year promises significant technological advances that will reshape how we interact with our mobile devices. Whether you’re looking for cutting-edge camera technology, improved battery life, or sleeker designs, the upcoming smartphones 2025 will offer something for every type of user.
The competition between major manufacturers has intensified, with each brand pushing the boundaries of what’s possible in mobile technology. Australian consumers can expect to see improvements in AI integration, display technology, processing power, and overall user experience. With release dates scattered throughout the year, now is the perfect time to understand what’s coming and how these devices will compare to current models available in the Australian market.
As we explore the features of upcoming smartphones 2025, it’s crucial to stay informed about the trends and innovations that will define these devices.
Table of Contents
- Check out our article about the Samsung Galaxy Z Fold 7 which will be released on the July 25, 2025
Apple iPhone 17 Series: : Rumours, Features & Release Date in Australia
The iPhone 17 is poised to set new standards among the upcoming smartphones 2025 with its advanced features and design. These innovations will ensure that the iPhone 17 series remains at the forefront of the upcoming smartphones 2025 market. With the launch of the upcoming smartphones 2025, users will benefit from extensive trade-in programs and incentives, enhancing the upgrade experience.
The iPhone 17 lineup is generating significant buzz ahead of its anticipated September 2025 release. The most notable addition to the series is the rumoured iPhone 17 Air, which could potentially replace the Plus model entirely. Apple is expected to launch the iPhone 17 series sometime in September 2025, with the company traditionally holding events in the first half of the month. Early reports suggest the iPhone 17 Air will feature an ultra-thin design that prioritises portability without compromising on essential features.
The iPhone 17 series is expected to bring substantial improvements over the current iPhone 16 lineup. All iPhone 17 models are rumoured to be equipped with 12GB of RAM, representing a significant upgrade from previous generations. This increase in memory will enable more sophisticated AI processing and improved multitasking capabilities. Additionally, the iPhone 17 models could feature larger display sizes, ProMotion across the lineup, and Wi-Fi 7 support.
Australian consumers should start preparing for the iPhone 17 launch by checking their current device’s trade-in value and exploring carrier upgrade options. Major Australian carriers typically offer pre-order incentives and trade-in programs that can significantly reduce the overall cost of upgrading. Consider evaluating your current iPhone’s condition and storage needs to determine which iPhone 17 model might be most suitable for your usage patterns.
Before the iPhone 17 arrives, it’s worth comparing current iPhone models to understand the potential upgrade benefits. The iPhone 16 Pro and iPhone 16 Pro Max currently available in Australia offer excellent performance and camera capabilities that may help you decide whether waiting for the iPhone 17 is worthwhile.
Apple iPhone 16 Pro (256GB) – Desert Titanium
- STUNNING TITANIUM DESIGN — iPhone 16 Pro has a strong and light titanium design with a larger 6.3-inch Super Retina XDR display. It’s remarkably durable with the latest-generation Ceramic Shield front that’s 2x tougher than any smartphone glass.
- BUILT FOR APPLE INTELLIGENCE — Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data. Coming December 2024.
- TAKE TOTAL CAMERA CONTROL — Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.
- PRO VIDEO—Take your videos a whole new level with 4K 120 fps Dolby Vision—enabled by the 48MP Fusion camera—and studio-quality mics for higher-quality audio recording. A Pro studio in your pocket.
- MAGNIFICENT SHOTS — Take your videos to a whole new level with 4K 120 fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerising detail in macro pics and wide angle photos.
Apple iPhone 16 Pro Max (256GB) – Desert Titanium
- STUNNING TITANIUM DESIGN — iPhone 16 Pro Max has a strong and light titanium design with a larger 6.9-inch Super Retina XDR display. It’s remarkably durable with the latest-generation Ceramic Shield front that’s 2x tougher than any smartphone glass.
- BUILT FOR APPLE INTELLIGENCE — Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data. Coming December 2024.
- TAKE TOTAL CAMERA CONTROL — Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.
- PRO VIDEO—Take your videos a whole new level with 4K 120 fps Dolby Vision—enabled by the 48MP Fusion camera—and studio-quality mics for higher-quality audio recording. A Pro studio in your pocket.
- MAGNIFICENT SHOTS — Take your videos to a whole new level with 4K 120 fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerising detail in macro pics and wide angle photos.
Google: Pixel 10 Series Promises Enhanced AI Integration
Google Pixel 10 series is set to launch in August 2025, continuing the company’s tradition of delivering cutting-edge AI features and exceptional camera performance. The Pixel 10 is expected to launch in August, ahead of the iPhone 17’s September release. The Pixel 10 lineup will likely maintain Google’s focus on computational photography while introducing new AI-powered features that leverage the company’s advanced machine learning capabilities.
The Pixel 10 series represents a significant evolution from the current Pixel 9 lineup. Google is expected to maintain its existing phone lineup structure, with Pixel 10 Pro and Pixel 10 Pro XL models anticipated for fall 2025. The Pixel 10 is expected to feature a 6.3-inch screen, maintaining consistency with its predecessor while potentially offering display improvements. The series will likely introduce enhanced AI processing capabilities, improved camera algorithms, and potentially new features that take advantage of Google’s latest Tensor chip.
Australian users should consider their current Pixel device’s performance and camera capabilities when evaluating the Pixel 10 upgrade. Google typically offers compelling trade-in programs and early access opportunities for Pixel devices in Australia. Start monitoring your current device’s storage usage and consider which Pixel 10 features would provide the most value for your specific needs, whether that’s photography, productivity, or entertainment.
The current Pixel 9 Pro available in Australia showcases Google’s latest AI capabilities and camera technology. Examining the current model’s features and performance will help you understand the potential improvements the Pixel 10 series might offer.
Google Pixel 9 5G (128GB) 6.3" 120Hz OLED, 50MP 4K Camera – Obsidian
- Engineered by Google, Pixel gets the best of Google AI first. So you can take amazing photos and get things done even more easily.
- Take amazing photos with the Pixel 9 camera. And make them even better with advanced AI photo editing.
- Breeze through your to-dos, make plans and start projects with advanced AI on Pixel 9.
- Ask Gemini for help with something on your screen or in real life.
- Pixel 9 is super smooth, with curved edges and front and back glass. And the 6.3-inch Actua display is brighter than ever.
OnePlus: OnePlus 13 Brings Flagship Performance at Competitive Pricing
The upcoming smartphones 2025 also include the OnePlus 13, which promises to deliver exceptional performance and value. With a clear focus on user feedback, the OnePlus 13 aims to meet the demands of consumers exploring the upcoming smartphones 2025.
OnePlus continues to challenge premium smartphone manufacturers with the upcoming OnePlus 13, which promises flagship-level performance at a more accessible price point. The OnePlus 13 is expected to launch in the latter half of 2025, maintaining the brand’s tradition of offering high-end specifications without the premium price tag associated with Apple and Samsung devices. The OnePlus 13 is likely to be among the first devices to receive Android 16 updates based on the company’s previous performance.
The OnePlus 13 will build upon the success of the OnePlus 12, introducing several key improvements that address user feedback and market demands. The OnePlus 13 is expected to feature enhanced camera capabilities, potentially with improved low-light performance and better video recording features. Additionally, OnePlus typically focuses on display quality and charging speeds, suggesting the OnePlus 13 will offer competitive fast-charging capabilities and high-refresh-rate displays that appeal to gaming and multimedia enthusiasts.
Australian consumers interested in the OnePlus 13 should research local carrier compatibility and availability, as OnePlus devices sometimes have limited distribution channels compared to major brands. Consider evaluating your current device’s charging speed and display quality to determine whether the OnePlus 13’s anticipated improvements would significantly enhance your daily experience. OnePlus typically offers competitive pricing and promotional deals during launch periods.
The currently available OnePlus 12 demonstrates the brand’s commitment to flagship performance at competitive prices. Reviewing the OnePlus 12’s specifications and user reviews will provide insights into what improvements the OnePlus 13 might offer.
OnePlus 12 5G Global Version Dual SIM (CPH 2581), 16GB RAM, 512GB Storage, Include 80W Australia SuperVooc Charger…
- Include OnePlus SUPERVOOC 80W Australian Wall Charger. Please raise return request if you do not receive the OnePlus SuperVooc 80W Australian Charger.
- Pro-Level Hasselblad Camera System: -Primary 50MP Sony’s LYT-808 with OIS – 64 MP 3X Periscope Telephoto for studio-level portraits – 48 MP Ultra-wide 114° Fov
- Pristine 2K Display with Aqua Touch: – 2K 120 Hz ProXDR Display with advanced LTPO for brighter, more vibrant visuals – Eye Care certified by TÜV Rheinland – Aqua Touch helps you stay swiping, even with wet hands
- Qualcomm Snapdragon 8 Gen 3 Mobile Platform – Software-assisted platform for Optimization – Keep apps active for up to 72 hours without reloading – Up to 3 hours of heavy gaming
- Fast and Smooth for years: Ultra-flagship CPU and up to 16GB of LPDDR5X RAM Dual Cryo-velocity VC for significantly improved heat dissipation TÜV SÜD 48-Month Fluency Rating A & an improved Battery Health Engine
- Smoother and more stable connectivity: Dual SIM Dual Active, WiFi 7 Ready, Enhanced Wi-Fi, Lower gaming latency, Reduced network recovery time.
Nothing: Nothing Phone 3 Continues Unique Design Philosophy
Nothing Phone 3 is also part of the exciting lineup of upcoming smartphones 2025, known for its unique design and user experience. The distinctive design of the Nothing Phone 3 makes it a standout option in the upcoming smartphones 2025 market.
Nothing’s upcoming Phone 3 represents the brand’s continued commitment to distinctive design and user experience innovation. The Nothing Phone 3 is expected to launch in July 2025, alongside other anticipated devices. The device will likely maintain Nothing’s signature transparent design elements and Glyph Interface while introducing new features that enhance both functionality and aesthetic appeal. Nothing will also launch the Nothing Phone 3a Pro at the same event, with both phones featuring the same cool glyph lighting from the Nothing Phone 2a.
The Nothing Phone 3 will build upon the foundation established by the Nothing Phone 2, potentially addressing user feedback regarding camera performance, battery life, and overall software optimisation. The device is expected to maintain the brand’s focus on creating a unique user experience through its distinctive design language and innovative interaction methods. Nothing’s approach to smartphone design continues to challenge conventional thinking about mobile device aesthetics and functionality.
Australian consumers interested in the Nothing Phone 3 should research local availability and carrier support, as Nothing devices may have limited distribution compared to mainstream brands. Consider whether the brand’s unique design philosophy and features align with your personal preferences and usage patterns. Nothing typically targets users who appreciate distinctive design and are willing to embrace alternative approaches to smartphone interaction.
The currently available Nothing Phone (2) showcases the brand’s innovative design approach and unique features. Examining the current model will help you understand Nothing’s design philosophy and determine whether the Nothing Phone 3’s anticipated improvements would appeal to your preferences.
Nothing Phone (2) – 12 GB RAM + 256GB, Glyph Interface, Nothing OS 2.0, 50 MP Dual Camera, 6.7” LTPO AMOLED Display,…
- Uniquely designed Nothing OS 2.0.
- New Glyph Interface.
- 6.7” flexible LTPO AMOLED display.
- 50 MP dual rear camera + 32 MP front camera.
- Snapdragon 8+ Gen 1
Conclusion: Comparing Australia’s Upcoming Smartphones 2025
The smartphone landscape in 2025 promises to deliver significant innovations across all major brands, with each manufacturer focusing on different aspects of the mobile experience. From Apple’s rumoured ultra-thin iPhone 17 Air to Google’s AI-enhanced Pixel 10 series, consumers will have access to devices that push the boundaries of mobile technology. The competition between brands continues to drive innovation, ultimately benefiting Australian consumers through improved features, better performance, and more diverse options.
As these devices approach their release dates, Australian consumers should start preparing by evaluating their current devices, researching carrier options, and considering which features matter most for their specific needs. Whether you prioritise camera performance, battery life, design aesthetics, or overall value, the upcoming smartphone releases in 2025 will offer compelling options that cater to different preferences and budgets.
The smartphone market’s evolution continues to accelerate, with each new generation bringing meaningful improvements that enhance daily life. By staying informed about upcoming releases and understanding how they compare to current models, Australian consumers can make informed decisions about when and how to upgrade their devices to take advantage of the latest technological advances.
